Website Express
3 working days
Target launch for your agreed five-page website.
Explore ExpressHow it works / Your website journey
Your care home website.
Every step, made clear.
You know your care home. We know how to bring it online. From our first conversation to launch and beyond, here’s what happens next, what we need from you and what we take care of.
Clear next steps. Time to review. No technical knowledge needed.
Phase 01 / Before payment
First, let’s understand
your home.
A good website begins with a proper conversation. We listen, clarify the brief and agree the practical details before you commit.
See our live website demos01Let’s get to know your care home
Tell us about your home, services and the families you want to reach. We discuss your current website, what you like or would change, designs you admire and what matters most: more enquiries, stronger credibility or clearer information. We listen first, then recommend an appropriate approach.
You supply
Your goals, current website and any inspiration.
We handle
The questions, initial guidance and recommended next step.
02Choose your website package
We help you compare the five-page Website Express, ten-page Website Pro and ongoing Growth plans. Your proposal confirms the pages, features, deliverables, target timing and commercial terms before payment. Website-only packages are one-off projects; Growth plans include ongoing services and a 12-month initial agreement.
You supply
Your priorities and agreement on the right package.
We handle
A clear scope, costs, exclusions and project terms.
03Confirm your project and payment
Once you’re happy with the proposal, you accept the agreed scope and complete the agreed payment process. We then confirm the next steps, explain the information needed and arrange your project kickoff. You know what is happening and what to prepare.
You supply
Proposal acceptance and the agreed payment.
We handle
Your welcome, preparation guidance and kickoff arrangements.
Phase 02 / After project confirmation
Your expertise.
A clear brief.
We make preparation manageable, with a clear list of what matters for your agreed pages. You bring the knowledge of your home; we organise the website.
Explore your preparation checklist04Your project kickoff
Together, we turn the consultation into a creative brief. We cover your website’s personality, colours, branding, fonts, page structure, care services and facilities, calls to action, competitor inspiration and image preferences. We confirm any features or integrations within scope, plus your main contact and final approver. No technical knowledge is needed.
You supply
Your preferences, home information and nominated contact.
We handle
A practical creative brief and agreed website structure.
05Send us the essentials
We help organise your business details, contact information, services, facilities, team and care philosophy. Share existing branding, approved photos or video, permitted testimonials and applicable regulatory information where relevant. We identify what your pages need and what can be treated as a useful extra.
You approve factual and regulatory claims and confirm permission to publish images and reviews. For website or domain access, we agree a secure method. Please don’t send passwords or confidential personal information through an enquiry form.
You supply
Accurate, approved information and permission to use your materials.
We handle
Organising the essentials, identifying gaps and explaining secure access.
Phase 03 / We build your website
A thoughtful website.
Made for your home.
Your identity, your services and the questions families ask shape the experience. We bring the structure, design and technical work together.
06Planning and creative direction
We organise your information into a logical page structure, with a clear hierarchy and visual direction. Your home’s identity and goals guide the design within the package you’ve chosen, so families can understand your care, explore the home and find their next step easily.
You supply
Clarification on any outstanding details or preferences.
We handle
The page plan, content hierarchy and creative direction.
07Design and development
We design the pages, shape the navigation and create clear routes to enquire. Your services, spaces and people are presented with care, with layouts adapted for mobile and tablet. We set up the appropriate contact forms and the features, SEO and analytics included in your agreed package.
You supply
Occasional answers and any outstanding agreed materials.
We handle
Page design, responsive development and the included technical setup.
Phase 04 / Review, refine and approve
See it. Shape it.
Feel confident.
You see the website before it goes live. There is a clear opportunity to review the details, share feedback and approve the finished result.
08Preview your new website
Explore your website before publication. Look through the desktop and mobile presentation, page content, photography and service information. Follow the navigation and enquiry routes to see how the experience comes together for a prospective family.
You supply
A careful review of the preview on the devices you use.
We handle
The preview and guidance on what to check.
09Your feedback, our refinements
Gather feedback through your main contact into one clear list. Include changes to colours, layout, spacing, photographs, wording and navigation, with the relevant page noted. We review the list together and make agreed refinements through your project’s revision process.
Reasonable refinements sit within the agreed scope. Extra pages, substantial new features or a significant change of direction are quoted separately before additional work begins. The revision arrangements are confirmed in your proposal.
You supply
One consolidated, specific feedback list.
We handle
Reviewing requests and implementing agreed refinements.
10Your final approval
Review the refined website and confirm it represents your home accurately. Your nominated approver checks the service descriptions, contact details, factual and regulatory statements, and permission to publish images, video and reviews. We move towards publication once you give final approval.
You supply
Confirmation of accuracy, permissions and approval to publish.
We handle
Preparing the approved website for the final launch checks.
Phase 05 / Launch and handover
Ready for visitors.
Ready for you.
We handle the agreed technical launch work and keep you informed of any action needed from your side, then explain your access and future options.
11Final testing and quality assurance
We check desktop and mobile layouts, navigation, working links, contact form delivery, browser compatibility and basic performance. We review the security and SSL arrangements, plus the SEO and tracking features included in your package. Where needed, we ask you to confirm that an enquiry reaches the correct recipient.
You supply
Help confirming enquiry receipt where required.
We handle
The agreed quality, functionality and launch checks.
12Your website goes live
We coordinate the agreed domain connection and technical launch, then check the live website. If a domain provider or existing account needs your authorisation, we explain exactly what is required. You stay informed as your new site becomes available to visitors.
You supply
Any remaining domain or account authorisations.
We handle
The agreed technical launch work and final live checks.
13Handover and ownership
We explain what has been completed, the access and handover information included in your agreement, and how future updates can be managed. For website-only packages, ownership transfers on full payment. Your domain remains yours, and Website Care is optional.
Growth plans have a 12-month initial agreement. Website ownership transfers after all 12 months of initial fees have been paid. Your proposal confirms the applicable handover and contractual arrangements.
You supply
A review of the handover information and your management preference.
We handle
The agreed handover and explanation of access and support options.
Phase 06 / After launch
Your website.
Your next chapter.
Choose the level of ongoing support that suits your home. We make the options clear so you can plan with confidence.
14Choose what happens next
For a website-only project, you can manage the site independently or choose optional Website Care for hosting, maintenance and updates within its terms. If you want an ongoing SEO and digital growth programme, explore an appropriate Growth plan. Hosting and upkeep still need to be arranged if you manage the website independently.
Your chosen agreement determines the support included. We discuss any additional services and costs before you commit.
You supply
Your preference for future management and support.
We handle
A clear explanation of Website Care and Growth options.
A little preparation, made manageable
What we’ll need
from you.
Tick off what you have ready. We’ll help organise the essentials for your agreed pages and identify anything else your project needs.
“Essential” means information or approval needed for the relevant stage. “If available” means useful material we can discuss together. You don’t need everything ready for our first conversation.
0 of 20 items ticked off
This is a preparation checklist for this page session. It sends us no information and accepts no uploads. Please don’t share passwords, resident information or other confidential personal details here or through an enquiry form. We’ll agree a secure route for any necessary access.
A realistic plan for launch
How quickly can
we launch?
The right preparation keeps your project moving. We confirm the scope and schedule with you before payment.
Website Pro
7 working days
Target launch for your agreed ten-page website.
Explore ProGrowth plans
14 working days
Target website launch within your ongoing programme.
Explore GrowthWhen does the clock start? Once all required materials, access and approvals have been received. These are target timelines, subject to your agreed scope. We explain any outstanding items or changes that may affect your schedule.
The useful details
Good questions.
Clear answers.
A little clarity makes a big decision easier. Here are the things care home teams often want to know.
Talk through your projectWhat happens immediately after payment?
We confirm the next steps, explain the information needed for your project and arrange your kickoff. Your agreed proposal sets out the payment and project terms. We also identify the materials, access and approvals needed before the target delivery period begins.
Do we need to prepare anything before the first meeting?
Just a sense of what you want the website to achieve. Your current website, a few examples you like and any existing branding are helpful, but you don’t need a finished brief or all your content ready.
What if we don’t have professional photographs?
Tell us early. We review what you have and discuss suitable options within your project’s scope. Any photography, image licensing or additional work is agreed before it is commissioned. All published imagery needs appropriate permission and an accurate presentation.
Can we choose our own colours and design?
Yes. We discuss your branding, colours, fonts and visual preferences during the brief, then develop a direction suited to your care home and chosen package.
Can we show you websites we like?
Absolutely. Examples help us understand the layouts, imagery and atmosphere you prefer. Tell us which parts you like and why. You can also explore our live website demos before deciding.
How much involvement will we need during development?
You provide the agreed materials, answer occasional questions, review the preview and approve publication. One main contact who can consolidate feedback helps the project move smoothly. We handle the agreed design and technical work.
Can we review the website before launch?
Yes. You have an opportunity to explore the preview and review the wording, photography, service information, design and enquiry experience before giving final approval.
What if we want something changed?
Send a consolidated feedback list with the relevant pages and requested changes. We review it through the revision process agreed for your project. Substantial new features, extra pages or changes beyond the agreed scope require a separate quotation.
What if we don’t have all our website content ready?
We identify what is essential and help organise the outstanding items. Additional content support depends on your selected package and agreed scope. Target delivery times begin once the required materials, access and approvals are in place.
Who checks that our care information is correct?
Your nominated approver confirms the factual and regulatory accuracy of the published information, including services and care claims, and permission to use images, video and reviews. We help present your approved information clearly.
Can you redesign our existing website?
Yes. We review your current site, discuss what to retain or improve and agree the content, features and technical work included in the project. Any migration or additional development requirements are confirmed in your scope.
Will we own the website?
For website-only packages, ownership transfers on full payment and your domain remains yours. Growth plans have a 12-month initial agreement, with website ownership transferring after all 12 months of initial fees have been paid. We confirm the applicable terms before you commit.
Do we need to pay a monthly fee?
Website-only packages are one-off projects with no compulsory monthly Website Care fee. Website Care is optional, and hosting and upkeep still need to be arranged if you manage the site independently. Growth plans are ongoing monthly services with a 12-month initial agreement. See pricing and package terms for the available choices.
What happens after our website goes live?
We complete the agreed handover and explain your options for future updates. For website-only packages, you can manage the site independently, choose optional Website Care or discuss an appropriate Growth plan for ongoing SEO and digital growth. Your agreement sets out the services included.
Your next step
Your care home has
a story worth telling.
Let’s give families a clear, reassuring introduction to your home — with a website process you can understand from the start.
Start with a conversation. We’ll agree the right scope, timing and next steps together.